Skip to main content

How the McDonald’s Hello Kitty Soft Toys showed me that the service of McDonald’s Singapore restaurants has dropped and How McDonalds Singapore can learn from the Changi Airport Group

McDonald’s Singapore has once again, after a hiatus of 12 years, launched the Hello Kitty soft toys collection. I still recalled 12 years ago, when the soft toys were launched, they attracted large numbers of people queuing at the McDonald’s outlets, many overnight. 12 years on, the soft toys did not cause maddening crowds as the current versions were “not as nice” as their predecessors. This fact however did not deter me from wanting to own this new collection of the 4 Hello Kitty soft toys.
I ate an extra value meal at a McDonald’s restaurant last week and paid $3.60 to buy the first of the 4 Hello Kitty collectibles. Initially I wanted to give this soft toy to my daughter however this Hello Kitty soft toy of the first week is actually a thief-character of the Ronald McDonald’s Series hence I left it on the table of the living room as I did not want to give something of not too good an influence to my daughter.

Since last Thu to this Thu, McDonald’s launched the second Hello Kitty of the 4 Hello Kitty collectibles; this time round, it is a Hello Kitty resembling a purple character of the Ronald McDonald’s series- I do not know the actual name. With 2 more days (including today) to go before the debut of the 3rd  Hello Kitty collectible, I went during my office lunch break today to buy an extra value meal just to collect this purple Hello Kitty.

When I reached the restaurant, I was very surprised to see instead of the purple Hello Kitty being featured, the black Hello Kitty was displayed at the service counter instead! When it was my turn to be served, I pointed the customer service staff to a signboard behind him which shows the duration of the launch of the 4 Hello Kitty soft toys. In a nutshell, I told him that this week should be the sales of the purple Hello Kitty and not the soft toy featured last week.

“No stock” the customer service staff told me nonchalantly. Luckily, I have bothered to ask him before I placed my order else I will have another of the same Hello Kitty soft toy I collected last week in my house-at the living room once again. The staff should have displayed a “Sold Out” sign for the Hello Kitty collectible this week to prevent confusion.

I was quite disappointed. I then went to another McDonald’s restaurant only to be greeted with a “Sold Out” sign for the purple Hello Kitty soft toy.

As those consumers who want to own the Hello Kitty soft toys-the 4 different ones of this launch- are really, in my opinion, collectors, McDonald’s should at the very minimum give a redemption ticket to customers who want to own the purple Hello Kitty soft toys so that they can redeem at a later date after McDonalds placed more orders.

Redemption tickets was practised by the Changi Airports Group after its “Angry Birds” soft toys ran out of stocks last December. Customers who were not able to get their “Birds” of the week can collect them later at a stipulated date.

You may like to check out the following blogs:
Housing Matters Hair Loss Dating Stocks Games Holidays Weddings Stories

Popular posts from this blog

Vernon Leong Jun Wei

What happens to the 31 year old bride groom, Vernon Leong Jun Wei? As the news of this latest unnatural and bizzare death developed, it seemed that Vernon did not jump from the 24th storey of Hilton Hotel as was believed earlier. There were 3 video camera footages which might prove otherwises for the cause of Vernon's death. The first video footage showed Vernon at the 24th storey, making his way hurriedly into the fire escape staircase. The next video footage showed Vernon at the 2nd storey which also holds some shops and the final footage showed an unconscious Vernon motionless at the ground of the hotel. Vernon was cladded casually in a T-shirt and pants and have left his hotel room while his wife was taking a shower. It seemed that he might be escaping from something or somebody or that he might be chasing after something or somebody. What did Vernon see and experience at his last moments? The police is still investigating the case. It is really a very tragical and sad
Post a Comment
Read more

Kampong Lorong Buangkok

Amidst the blazing afternoon sun today, my Dear and I made our way to Kampong Lorong Buangkok. The visit was a timely one as there is such a high buzz being generated over the last kampong in modern Singapore. After alighting from Bus 854 from Eunos, it was not difficult to find our way to the kampong. The entrance of the kampong was distinct as you could see from the picture: the 'ulu-ness' (rural charm) is evident from the attap-roofed buildings and more unkempt conditions. A signboard with hand-written text welcome my Dear and I to the last kampong in Singapore: As we entered the kampong, I spotted a middle-aged woman talking to an old man. I had seen the old woman before on TV. She was none other than the owner of the kampong land. In the documentary, I learnt that the whole kampong land was passed to her by her late father. She has kept the land and have not gone on to sell the land to the government. If she were to sell the land, she would be an instant multi-millionair
Post a Comment
Read more

Performance Bonus

It is the time of the year civil servants receive their performance bonuses (PBs). In the coming two weeks, civil servants will not only receive their performance bonuses, special ‘growth bonuses’, would also await them for the very first time. These PBs and growth bonuses are only applicable to performers, defined as officers with assessed performance gradings above the ‘D’ grade. Typically, civil servants receive their performance bonuses in March, a 0.5 month of bonus in July and a 13th month plus AVC in December. Are all the bonuses good? To be frank, the bonuses dished out in Civil Service are averages at best. With the various bonuses being given out in these months: July, December and March, a civil servant who would like to quit would most likely try to find a ‘suitable’ month to quit so as not to forfeit his bonuses. The December bonus is generally the most generous portion. To quantify for this bonus, an officer would have to be in service till the end of January ne
1 comment
Read more