Wednesday, September 07, 2011

Flyers: right audience counts

As I came down from the MRT escalator yesterday, I saw a youngster giving out pamphlets (which are commonly called flyers too). I took one of these, so as to alleviate the weight of the pamphlets on the boy and also to help him complete his work earlier so that he can return home earlier.
However, I was irritated afterward when I read the flyer. The flyer is about an advertisement targeting women! I am a male and the young man should have given out his flyers to the right audience!

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